

Empowering Leaders.
Strengthening Organizations.
Building the Kingdom.
LEAD SMART CERTIFICATION

FRAMEWORK CERTIFICATION
Leadership is more than a role—it’s a responsibility to lead with clarity, character, and impact. The Lead Smart Certification Program is designed to help leaders do exactly that, by developing five foundational traits: Calling, Competency, Commitment, Confidence, and Compassion.
This certification is brought to you by Lead by the Name, in strategic partnership with Dr. Sanjay Bhattacharya, author of the book Lead Smart. Through this partnership, Lead by the Name holds exclusive rights to promote the Lead Smart book across Portuguese-speaking countries and serve as the official certification agency for the Lead Smart Leadership Framework in the world.
Whether you’re a corporate executive, nonprofit director, pastor, entrepreneur, or emerging leader, this program equips you with practical tools, expert insights, and a proven framework for leadership that’s purpose-driven and people-centered.
Through seven structured modules, personal assessments, real-world application, and guided reflection, you’ll gain the confidence and clarity to lead with integrity and intention. Complete the program, and you’ll not only earn a recognized certification—you’ll become part of a global network of leaders committed to leading smart.
Lead with purpose. Grow with confidence. Influence with compassion.
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1. Introduction to Lead Smart Program​​
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What is Lead Smart Certification?
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O Lead Smart Certification Program é uma jornada estruturada de desenvolvimento que capacita líderes a exercerem uma liderança eficaz com base em cinco princípios essenciais: propósito (Calling), competência (Competency), comprometimento (Commitment), confiança (Confidence) e compaixão (Compassion). Combinando conteúdo teórico, ferramentas práticas e experiências reflexivas, o programa oferece uma abordagem abrangente para aplicar esses valores em contextos pessoais e profissionais. Ao longo dos sete módulos, os participantes desenvolvem habilidades estratégicas, aprofundam sua autoconsciência, constroem planos de ação personalizados e se tornam líderes mais autênticos, eficazes e preparados para gerar impacto duradouro em suas esferas de influência.
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2. Overview of the Certification Process
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The Lead Smart Certification Program enables leaders with the knowledge and skills to lead effectively using the five core principles of smart leadership:
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Calling – discover your leadership purpose.
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Competency – Developing essential skills and strategic thinking.
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Commitment – Cultivating perseverance and dedication.
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Confidence – Leading with self-assurance.
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Compassion – Building relationships through empathy and care.
This certification provides a structured approach for leaders to apply these principles in their professional and personal leadership contexts.
3. Objectives of the Certification
By completing this certification, participants will be able to:
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Understand and apply the 5 Cs of Leadership Success.
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Enhance leadership effectiveness through self-assessment tools.
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Develop a personalized leadership action plan.
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Improve decision-making and problem-solving capabilities.
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Cultivate an authentic leadership style that aligns with organizational and personal values.
3. Target Audience & Pre-Requisites
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Who Should Apply?
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Corporate and nonprofit leaders
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Pastors, ministry leaders, and mission workers
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Entrepreneurs and business owners
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Team managers and department heads
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Emerging leaders looking to strengthen their leadership foundation
Eligibility Criteria:
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Application process to be approved
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Minimum 2 years of experience in a leadership role in their field.
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Formal or Non-Formal training or certification in their field.
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Strong communication and interpersonal skills.
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4. Structure of the Certification Program
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The certification program consists of seven modules, aligning with the book’s chapters:
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Module 1
- Introduction to Smart Leadership
- Understanding the 5 Cs and the Lead Smart framework
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Module 2
- Calling in Leadership
- Identifying values, passion, talent, and purpose
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Module 3
- Competency Development
- Building leadership knowledge, skills, and attitudes
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Module 4
- Strengthening Commitment
- Developing persistence, influence, and goal setting
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Module 5
- Cultivating Confidence
- Decision-making, positive thinking and risk-taking
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Module 6
- Leading with Compassion
- Emotional intelligence, active listening, and inclusion
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Module 7
- Strategic Leadership Implementation
- Creating a leadership action plan and applying the 5 Cs
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Each module includes:
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Pre-Reading Assignments (from Lead Smart book)
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Video Lessons (presentation of experts' ideas)
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Interactive Exercises (self-assessments, case studies, and reflection activities)
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Discussion Forums (peer learning and feedback)
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Action Planning (personalized application strategies)
5. Assessment and Certification Criteria
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To earn the Lead Smart Certification, participants must:
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Complete all module quizzes and reflections.
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Submit a personal leadership action plan at the end of the program.
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Participate in a final assessment interview or project presentation.
6. Certification Benefits
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Recognized Leadership Credential
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Practical Skills for Real-World Application
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Exclusive Access to Continuous Learning Resources
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7. Impact of the Lead Smart Certification
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• Clarifies Purpose – Helps leaders identify and lead from their calling.
• Builds Core Skills – Strengthens decision-making, strategy, and emotional intelligence.
• Boosts Confidence – Encourages self-assurance through guided reflection and tools.
• Inspires Commitment – Develops perseverance and goal-focused leadership.
• Promotes Compassion – Enhances empathy, listening, and relational depth.
• Applies to Real Life – Offers practical tools and action plans for immediate use.
• Earns Recognition – Provides a respected leadership credential.
• Fuels Ongoing Growth – Grants access to continuous learning and mentorship.

In your relationships with one another have the same mindset as Christ Jesus:
Who, being in very nature God, did not consider equality with God something to be used to his own advantage; rather, he made himself nothing by taking the very nature of a servant, being made in human likeness.
- Philippians 2:5-7
